On August 5, the 2020 (17th) "China's 500 Most Valuable Brands" conference hosted by World Brand Lab was held in Beijing. Guanzhu Ceramics sold with 46.845 billion< /strong>Yuan ranked 147th in the overall ranking, an increase of 6.267 billion yuan compared with last year (40.578 billion yuan), and has been ranked among the "China's 500 Most Valuable Brands" for 16 consecutive years. It has become another important honor that Guanzhu Ceramics has recently received after winning the honor of TOP10 Preferred Suppliers of China's Top 100 Real Estate Companies in 2020 on July 31.
Management masters from Harvard, Oxford, Cambridge and INSEAD attended the "World Brand Conference" and gave online speeches, focusing on the conference theme "How brands can grow against the trend during the global epidemic" and interacted with on-site guests discussion. As an international and professional brand research institution, the World Brand Laboratory's brand value rankings are widely recognized for its authority and professionalism. The ranking data is based on financial data, brand strength and consumer behavior analysis. It not only reflects the consistent value of the brand, but also clearly shows the growth of value.
This list includes many well-known brands such as State Grid, Industrial and Commercial Bank of China, Haier, and Tencent. Guanzhu's inclusion on the list not only represents Guanzhu Ceramics' strong corporate strength and brand competitiveness, but also marks the continued improvement of Guanzhu Ceramics' comprehensive strength.
Behind the brand value of 46.845 billion yuan is the hard power of Guanzhu Intelligent Manufacturing
Guanzhu Ceramics, which was born in 1993, relies on the strong large-scale R&D and production capabilities of Xinmingzhu Ceramics Group and has four major production bases covering an area of nearly 10,000 acres.
Guanzhu Brand has conducted in-depth research on the trends of the consumer market, invested 300 million yuan to establish a green and intelligent manufacturing demonstration base for China's architectural ceramics, and established a landmark R&D and processing center for large panels in the field of large panels. At the same time, it has reached strategic cooperation with well-known equipment and material suppliers such as System Group, Torisi Group, and Itaga Group to ensure that product manufacturing is at the forefront of domestic and foreign standards and becomes an example of green development in the industry.
New Pearl Green Intelligent Manufacturing Demonstration Factory
On this intelligent demonstration line, workers only need to perform computer control in the control room to complete the entire production process from ingredients to packaging and storage, achieving comprehensive automated production.
Forged with ingenuity, interpreting a better life with products
Guanzhu Ceramics has a complete product line, covering the mainstream ceramic tile categories on the market. In 2018, Guanzhu Ceramics developed and launched the epoch-making graphene intelligently controlled heating tiles. At the same time, Guanzhu slate slabs, striped background walls and fresh series, anti-skid tiles, landscape tiles and other new products with obvious functions catered to consumption upgrades and The market demand for upgrading living quality has brought surprises to end users.
In 2020, Guanzhu Ceramics launched a new 1500x750mm specification of realm stone and 3mm thin rock slab, which was unveiled at the Tanzhou Ceramics Exhibition. It demonstrated to the audience a trend event of interactive application of design and space, and was elected as a powerful idol!
Guanzhu Ceramics 3mm thin rock slabs get rid of the constraints of the plane and create an attractive and cohesive architectural space, adding a touch of softness to the cold buildings.
Guanzhu’s new realm stone1500x750mm, complements Guanzhu’s large-sized plate series, showing designers and customers more flexible and higher-value space shaping possibilities in the future!
Guanzhu Fresh Series: No need for electricity, effectively degrades formaldehyde and improves air quality.
Guanzhu graphene intelligent heating tiles: The temperature can be controlled in real time with a mobile phone, which is safe and energy-saving. It is also antibacterial and anti-virus, making your life healthier.
Guanzhu anti-slip bricks:It is also anti-slip when exposed to water, always protecting the safety of your feet.
As the main foundation of "green" healthy housing, Guanzhu Ceramics always implements the concept of green development from design to production. We carefully select raw materials and strive for excellence in technology. The ceramic tiles produced have been fired at a high temperature of 1200°C, hundreds of processes have been carefully created, and dozens of physical performance tests and surface effects have been checked to fundamentally improve the lives of the residents. In a healthy, safe, comfortable and environmentally friendly environment.
Word of mouth inheritance, gaining market trust with quality and service
Guanzhu has strong brand influence, excellent product quality and systematic services. It has been chosen and respected by many domestic engineering and procurement companies and has become a strategic supply partner trusted by governments and enterprises.
Guanzhu Ceramics Part Core Project Case Display
——Beijing Daxing International Airport, Shenzhen Huawei Flagship Store, Shenzhen Boshi Fund Building
Guanzhu brand has always introduced innovative and breakthrough products. Excellent quality, comprehensive style, and perfect sales and after-sales system have made the Guanzhu brand an excellent supplier to Evergrande, Midea and other 100-billion-dollar real estate companies for many years.
Over the years, Guanzhu has continuously strengthened the depth and breadth of its cooperation with Evergrande
In addition, Guanzhu has won many awards, including "National Green Manufacturing System Construction Demonstration Enterprise", "National Intellectual Property Demonstration Enterprise", "National Contract-abiding and Credit-worthy Enterprise", and "Guangdong Province Contract-abiding and Credit-worthy Enterprise" for many consecutive years. ”, “Foshan Municipal Government Quality Award”, "Foshan Backbone Enterprise" and other awards awarded by the national, provincial and municipal governments, objectively reflect the development status of the Guanzhu brand that has won the trust of users.
Moving forward with honor and adhering to the original intention, Guanzhu Ceramics has won recognition and praise from tens of millions of families, government units and social organizations across the country from products to services, from individual development to the fulfillment of social responsibilities. This time, Guanzhu Ceramics once again ranked among the "China's 500 Most Valuable Brands", which is not only recognition of the brand strength of Guanzhu Ceramics, but also encouragement. Guanzhu Ceramics will continue to adhere to the road of quality, provide more consumers with high-quality products and services, and let more people enjoy the comfortable life brought by Guanzhu Ceramics.
(This article is provided by the enterprise)
